E-Commerce Merchandising Manager (Remote)

We’ve made the 2022 Australian Financial Review (AFR) BOSS Magazine Best Places to Work list for Manufacturing and Consumer Goods, and been awarded the Winner for Employee Experience!

Who We Are

Vista’s Marketing & Customer Experience organisation serves, inspires, and delights customers – and helps others in our organisation do the same. From the simplest interaction on our website to how people take in our advertising and communications, we are obsessed with delivering value. We know our customers’ needs, and we strive to exceed their expectations. Touching every element of the business, we’re here to grow and build the Vista brand, reach new audiences, and offer the best possible experience for every customer.

We're Remote-First:

In 2020, Vista adopted a Remote-First operating model and culture. We heard from our team members that having the freedom, autonomy, and trust in each other to work from home and, the ability to operate when they are most productive, empowers them to be their best. Vista also provides collaboration spaces for team members to work physically together when it's safe to do so and when in-person collaboration will deliver the best results. Currently we are enabled to hire remote team members in over 30+ US States as well as several countries in Europe, including Spain, Germany, UK, Czech Republic, the Netherlands, Ireland and Switzerland.

Your New Role

You will be responsible for developing and managing the local merchandising strategy for our Australia, New Zealand and Singapore (ANZS) websites to increase overall customer engagement and site conversion on both mobile and desktop platforms.  You will own the site calendar and be accountable for the day-to-day running of website initiatives including marketing campaigns, website customer journeys, site merchandising and page performance – including testing initiatives to drive commercial performance.
 

You will be highly analytical with strong organisational, planning and time-management skills, with a proven capacity to prioritise and perform time-sensitive tasks coupled with a keen eye for detail. You will be a passionate people leader and demonstrate thought-leadership, articulating a clear vision and be able to work in partnership with both local and global stakeholders, including senior leaders in a matrix organisation.

What You Will Do

• Develop, own and implement the ANZS merchandising strategy, working in close partnership with the Go-to-Market and channels team to deliver engagement and conversion to deliver and measure sales targets.
• End-to-end responsibility of the onsite customer journey – leading the brand and campaign merchandising experience, product discoverability, site content calendar, customer engagement (including Ratings & Reviews) and price transparency. 
• Manage and champion the ticketing and prioritisation for any content and MX requirements. 
• Brief and lead the execution of all website activity to support brand, campaign and channel success, to drive deep customer engagement through local relevance.
• Partner with Central MX Strategy and Technology teams (Matrix) to:
  • to champion ANZS Customer and Merchandising experience needs using a data driven approach. 
  • to develop and roll-out impactful UX improvements to the region in line with the global roadmap. 
  • To communicate the central technology roadmap
• Working with the Central Organic Search team, you will be responsible for delivering strong organic traffic growth through the implementation of the global & localised content strategy and optimisation of site content
• Work with the local pricing and promotion team to drive process improvement, to deliver accurate site content.
• Build the testing optimisation framework, with a focus on test-and-learn through A/B testing to drive customer engagement and conversion
• Lead and manage a team of : 3 Merchandising Operations Specialists & a Digital Designer and Front-End Developer supporting their professional development in a remote working environment

What you’ll bring to the role:

At Vista, we value the experiences that individual team members add to our culture. Please don't hesitate to apply even if you don't meet the exact qualifications, we look forward to learning more about you!

• 8+ years’ experience in creating online content and eCommerce merchandising strategies and seeing them through to execution
• Bachelor’s degree in business administration, marketing or similar (preferred)
• Experience with analytics platforms, CMS systems and eCommerce platforms 
• Experience working in a fast-paced eCommerce environment with strong commercial targets
• Demonstrated experience of content optimisation via UI/UX and digital merchandising to achieve sales goals
• Experience delivering successful end-to-end campaigns and key projects through cross functional internal teams with global dependencies — from concept to execution, reporting and optimisation
• Demonstrated experience of leading cross-functional teams and projects, with a focus on optimising end-to-end customer experience across a complex product portfolio
• Strong analytical and critical thinking skills – data led decision making. Demonstrated experience using analytical tools to measure performance, determine improvements and innovations, and optimise accordingly. Strong proficiency with Google Analytics
• Excellent verbal and written communication and presentation skills
• Demonstrated experience in stakeholder management and relationship building, including the ability to work with senior leaders and global teams to deliver results

Why You'll Love Working Here

At Vista, we are committed to building an inclusive and diverse team that reflects the communities in which we operate. We want people to feel like they belong and can bring their whole selves to work. Our aim is to continue to foster a collaborative environment with a keen focus on innovation, growth and ownership.

We’re an inclusive community.

We believe in the unique contributions of everyone within a diverse, global organisation. We work together to empower each other, creating a space in which each of us can spark our next great idea.

We’re growing. That means you can too.

We’re becoming the expert design and marketing partner to small businesses. We’re passionate about what we want to achieve, so we leverage our growth to support your ambitions and help you achieve your career goals.

Some of our Perks:

• Paid Parental Leave
• Paid day off for your Birthday 
• Purchased leave
• Holistic 24/7 Wellbeing support for you and your family
• Wellbeing Leave (Recharge days)
• Focused time for learning & development
• An entrepreneurial culture 
• An inclusive way of working through our Vista Behaviours

Equal Opportunity Employer

Vista, a Cimpress company, is an Equal Opportunity employer committed to providing a working environment that embraces and values diversity and inclusion.