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Lead UX Content Designer, Commerce - US Remote

Date:  Nov 7, 2022


Company:  Vista

Who We Are:

Vista is in the midst of an ambitious transformation to become the expert design and marketing partner for small businesses. Vista's Experience Design Team, consisting of Designers and Content Designers, Program Managers, and Design Operations professionals, creates customer experiences that deliver on this promise. We imagine the future, make the possibilities real, instill confidence and pride, and inspire small businesses to bring their unique visions to life.


Content Design at Vista:

As a Content Designer, you'll partner with UX Designers, UX Researchers, Product Managers and Engineers to build intuitive experiences stemming from our existing experiences. Our Content Designers make sure people get all the info they need and nothing more, right when they need it, in a way that’s easy to understand. 


Commerce Design at Vista:

The Commerce platform at Vista creates integrated, cross-product category experiences that are personalized to individual customers. Our Commerce team is composed of the following categories: Onboarding & Guidance, Browse, Find, & Choose, and Buy & Manage. 


What we value:

  • Bold creativity

  • Cross-functional collaboration

  • Curiosity and exploration

  • Experimentation and being data-inspired

  • Respect for the entire customer journey—across every touch point


What you'll do:

As a Lead Content Designer on the Commerce team, you will:


●    Observe the current user experience to understand where customers need help. 

  • Map user flows, interaction patterns, design specifications, wireframes and mental models.

●    Advocate for using high-frequency, plain language to build conversational experiences and intuitive interfaces.

●    Understand and define how Vista’s tone changes across different interactions.

●    Identify opportunities to improve language consistency across end-to-end experiences.

●    Define language concepts across various contexts, including our Design System components and patterns.

●    Contribute constructively to design reviews.

●    Collaborate with UX Designers, Product Managers, Design Program Managers, Researchers and Engineers.

●    Work on multiple projects at a time, using strong communication skills to manage expectations effectively. 


What you bring:

We value the experiences that individuals add to our team. Please don't hesitate to apply even if you don't meet the exact qualifications below. 


  • 6-8+ years experience in Content Design, Content Strategy, UX Writing, or a related field, (agency and/or in-house) for a tech/retail/consumer brand.

  • Proven ability in developing large-scale, high-quality, content experiences. 

  • Ability to balance quality standards with MVP (minimal viable product) testing strategies. 

  • Background in producing data-informed, measurable content that considers customer insights and test findings.

  • Aptitude for building strong relationships with design, creative, technical and business partners. 

  • Mastery of English grammar, style, diction and structure.

  • Excellent spoken and written English.

  • A strong portfolio and/or work samples in English demonstrating how you approach design problems.


Nice to have:

  • An understanding of other languages and the typical challenges of localizing content from English.

  • A passion for learning about and advocating for inclusive language. 

  • A passion for learning how to improve web accessibility.

  • Experience working with globally distributed teams, and/or in highly matrixed organizations.

  • Familiarity with working in Figma.


Why you'll love working here: 

Being at Vista means that you don’t see work as just a building, a desk or a manufacturing floor. You see it as a chance to take a step forward in your career journey – and your life. We strive to give you everything you need to learn, grow, and succeed. Through innovation, collaboration, and perpetual exposure to what’s next, we’re always pushing boundaries and broadening our horizons. We embrace the chance to operate outside of our comfort zone to discover what we’re capable of. Some might call that a challenge; we just call it another great day at work.


Vista has received numerous recognitions including a perfect score of 100 on the Human Rights Campaign Foundation’s 2021 Corporate Equality Index (CEI) naming us a Best Places to Work for LGBTQ Equality. We also earned a place as one of the best remote-first workplaces in the U.S. and on the Boston Best Places to Work list from Built In. In addition, Vistaprint’s CEO, Robert Keane, was recently honored with Comparably’s Best CEOs award, listing him among the top CEOs according to employees.


Remote-first culture: 

In 2021, Vista adopted a Remote-First operating model and culture. We heard from our team members that having the freedom, autonomy and trust in each other to work from home and, the ability to operate when they are most productive, empowers everyone to be their best and most brilliant self. Vista also provides collaboration spaces for team members to work physically together when it's safe to do so or believe in office working will deliver the best results. Currently we are enabled to hire remote team members in over 20 US States as well as several countries in Europe: Spain, Germany, UK, Czech Republic, the Netherlands and Switzerland.


Equal opportunity employer: 

Vista, a Cimpress company, is an Equal Employment Opportunity Employer. All qualified candidates will receive consideration for employment without regard to race, color, sex, national or ethnic origin, nationality, age, religion, citizenship, disability, medical condition, sexual orientation, gender identity, gender presentation, legal or preferred name, marital status, pregnancy, family structure, veteran status or any other basis protected by human rights laws or regulations. This list is not exhaustive and, in fact, in many cases, we strive to do more than the law requires.

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