Content Manager (Maternity Cover) - Germany Remote

Our Team: 

The VistaPrint Organic Growth team specializes in developing and distributing world-class content to champion creativity and attract and engage new customers. Utilizing SEO-optimized content, page types, campaigns, and partnership strategies, we aim to become a trusted resource for small businesses, establishing VistaPrint as the expert design and marketing partner for these customers.  

What You Will Do: 

As the Manager, Content you’ll be responsible for leading your team in developing and delivering our editorial content for the VistaPrint blog and YouTube channel to drive organic traffic and customer goals. You will work closely with our Growth Team and external content strategist to ensure our content production aligns with our best opportunities to win search market share and manage and optimize localization workflows to support high-volume delivery for our global markets. 

Your responsibilities will include: 

• Working closely with the Director, Organic Growth to understand commercial goals and priorities, organizing annual, quarterly, and monthly content calendars around these. 
• Fostering a strategic partnership with our Growth Team to ensure the blog's editorial and on-page/technical development are aligned with the largest search opportunities.
• Manage workflow and delivery of our external content strategist, ensuring timelines and goals are met. 
• Ensuring quality control, with robust editorial policies, processes, and guidelines and delivery of 20-25 US articles per month. 
• Review and optimize our editorial localization workflows to increase volume to 5 articles per region minimum per month.   
• Working closely with our Senior Manager, Campaigns, and outreach specialist to craft distributable media-worthy quarterly flagship content opportunities. 
• Working closely with our Organic Search team on collaborative article opportunities aligned to their category goals. 
• Collaborate with Growth and DnA to provide monthly analyses and reports on the VistaPrint blog and article performance.  
• Monthly production and promotional budget management. 
• Manage two direct reports: Content Marketing Manager and Content Writer. 

Your Qualifications: 

At Vista, we strive to hire individuals who add new ideas and perspectives to our teams and enhance our culture. No matter your background or work experience, we strongly encourage you to apply—even if you feel that you don’t meet the exact requirements or have the same qualifications. You might be a great candidate for this or other opportunities. 

• 6+ years experience in content marketing with hands-on editorial and video experience 
• Proven experience developing and executing content marketing strategies that have delivered traffic and revenue gains, ideally in a b2b e-commerce environment 
• A comprehensive understanding of content, editorial, creative, and SEO principles and how to utilize these to build content strategies that deliver traffic and engagement.
• An authentic team player and sharp project manager who can bring together all kinds of teams and influence peers across the organization.
• A skilled project manager with experience engaging and managing work through product, engineering, and creative teams. 
• Genuine enthusiasm and engagement with industry best practices and developments to ensure we always optimize for success. 
• Comfortable wearing many hats both strategic and creative, ensuring data and results are at the heart of your decision making.
• Experience leading and developing a small team. 
• Exemplary stakeholder management at all levels and functions. 

Why You'll Love Working Here: 

There is a lot to love about working at Vista. We are an award-winning Remote-First company. We’re an inclusive community. We’re committed to the growth of individuals, and to help orient us all in the same direction, we have our Vista Behaviors which exemplify the behavioral attributes that make us a culturally strong and high-performing team. 

About Us: 

Vista is the design and marketing partner to millions of small businesses around the world. For over 20 years, small businesses have inspired us, and we work incessantly to deliver solutions to their evolving needs. VistaCreate, 99designs by Vista, and VistaPrint, all under the parent brand Vista, represent a full-service design, digital, and print solution, elevating small businesses’ presence in physical and digital spaces and powering them to achieve success. Vista is focused on making great marketing and design accessible to every small business owner, allowing them to create a cohesive brand image for use in-store, online, and on-the-go.

Commitment to Diversity, Equity, and Inclusion:

Vista exists to help our customers live their dreams. Each dream is unique - and the Vista team needs to be as well. We believe in everyone's unique contributions to a diverse global organization. We are collaborative, inclusive, and innovative. We strive to be role models and live an inclusive culture of fairness, respect, and belonging for all. And we work together to empower each other, creating a space in which each of us can spark our next great idea. 

Equal Opportunity Employer: 

Vista, a Cimpress company, is an Equal Employment Opportunity Employer. All qualified candidates will receive consideration for employment without regard to race, color, sex, national or ethnic origin, nationality, age, religion, citizenship, disability, medical condition, sexual orientation, gender identity, gender presentation, legal or preferred name, marital status, pregnancy, family structure, veteran status or any other basis protected by human rights laws or regulations. This list is not exhaustive and, in fact, in many cases, we strive to do more than the law requires.